Pantaloon and Yash Raj films collaborate for merchandising

Pantaloon Retail (India) Limited (PRIL) has collaborated with Yash Raj Films, for merchandising prospects for the film, ‘Ta Ra Rum Pum’, starring Saif Ali Khan and Rani Mukerji, according to Economic Times report.

Pantaloon has created special themed merchandise across various categories including - apparel, accessories, toys, stationery, luggage and plastics. These will be available in stores upto May 15, 2007, at Big Bazaar, Pantaloons Fresh Fashion, Depot, Central, Food Bazaar and Fashion Station.

The range is priced from Rs 19 for a compass box up to of Rs 999 for fashionable denim. Prices for most of the merchandise, ranges from Rs 199 – Rs 599.